Cher Lloyd poses with @NeYoCompound in this new pic for the U.S. launch of Fruttare Fruit Bars.
The two singers have teamed up for a collaboration, which gives fans an opportunity to contribute to the creative process of an original song. Through May 20th, music lovers can help inspire Ne-Yo and Cher‘s songwriting process by sharing what “It’s All Good” means to them at the Fruttare U.S. Facebook page or by using the hashtag #ItsAllGood on Twitter or Instagram.
“I can’t wait to see how our different styles come together to create a new sound,” Cher shared in a statement. “We want people to have an ‘It’s All Good’ vibe all summer long, so we’re hoping to create a fun song that people can’t get out of their heads.”
“I always try to look on the bright side of things, so it’s cool to have the opportunity to bring that philosophy to life in a new song,” Ne-Yo added. “I’m excited to work with Fruttare and Cher to let our fans inspire the songwriting process. I can’t wait to see what people share.”