Google Buys Waze To Enhance Google Maps

Google announced that it had bought Waze, a social GPS mapping app that specializes in real-time crowd-sourced traffic. The price was more than $1 billion.
Both Facebook and Apple were reportedly interested in buying Waze. Google's purchase now keeps those rivals away from the app.Waze has 47 million global users, according to The New York Times.

Wazers, as they're called, alert each other to accidents, road closures and other things that would potentially slow down traffic. Koslowski said that these social elements are among the motivations behind Google's purchase. Google intention of buying Waze is to increase the offering og Goole Maps.